The Ultimate Guide to Finding the Best Customer Education Software

Businesses always seek ways to increase customer satisfaction, product adoption and retention rates. However, they often forget their solution may not be obvious to clients. Clients need time to handle a new tool or determine its value. When it becomes complicated, they quit. That’s why customer education and the right software for it are so crucial.

In this article, we’ll help you navigate various customer education platforms and their features, equipping you with the knowledge to select the best solution tailored to your business requirements. Let’s dive in!

What is Customer Education Software?

Customer education software is a powerful resource for customer instruction. It gives businesses control over creating, organizing and disseminating educational materials. Customer training software helps improve user experience, leading to higher customer adoption and retention. Customer education platforms based on it are usually user-friendly. They have features like simple access, intuitive design, multi-content support and so on.

By conducting customer and partner education using training platforms, businesses can avoid problems relating to confusion or disappointment. A customer education platform can help a company keep track of where their clients struggle most while still enabling them to enjoy their journey through receiving guidance.

Key Benefits of Customer Education Software

Customer education software has proven to be a great benefit in itself. Using this type of technology can encourage product adoption and retention of customers..

By investing in the best customer education platform, your business can enjoy a wealth of advantages, such as improved satisfaction among customers and partners who are properly trained on how to use products or services. With an effective training program and ample educational content at their fingertips, clients will gain confidence knowing they understand how to correctly utilize what you offer. Having access to information that answers questions rather than contacting customer service reduces customer support costs and increases retention rates.

What’s more, successful product adoption is likely with comprehensive customer education programs, so user loyalty increases too. All these factors contribute significantly towards better engagement between both parties, leading ultimately to success all around!

Types of Customer Education Software Solutions

Companies can try different customer education platforms to provide the best customer education. Let’s check below what types of solutions exist:

• Learning Management System. LMS solutions aim to guide users on their learning journey. Companies use this type of software mainly for managing customer and employee training. At the end of the training, LMS users often get course completion certificates.
• Digital Adoption Platform. Product companies mostly use this type of solution. DAP provides users with tips, step-by-step tutorials and checklists for onboarding inside the product.
• Knowledge Management System.
• This acts as one source of truth for companies and their customers. In such systems, customers can find FAQs, guidelines, information about their projects and more. Knowledge management tools are designed to reduce customer support costs and help users find answers by themself.
• Video Hosting Platforms. These platforms are developed to create educational videos and online courses for customers and employees.

All these customer education software have their strong points. We suggest relying on your educational strategy to choose software and build the best customer education platform.

Must-Have Features for a Customer Education Platform

When selecting a customer education platform, several key aspects must be considered.

• Ease of Use. Allow customers to access the content required without any hassle or delay.
• Reporting Capabilities. Analyze feedback and monitor completion rates while improving sales funnels.
• Advanced Assessment. Improve the assimilation of your material. Create simple quizzes for your customers to internalize information better.
• Flexible User Roles. Grant control over which users can access the online course and study materials.
• Customization. Adapt customer training to particular clients for improved learning experiences.
• Integrations. Gather all your tools, in-app guidance and other materials to centralize the learning process.
• White labeling. Avoid mention of third-party tools and increase trust in your solutions and training programs.

Evaluating Customer Education Platforms

In evaluating customer education platforms, it is critical to consider several factors. We suggest paying attention to pricing, scalability and customization options.

It’s important to look at custom prices when selecting a suitable platform since different packages have different cost structures, including custom pricing, that should align with what you can pay out of pocket. The system can also grow with your company, so pick one offering complete adjustability according to distinct requirements. Remember, details like program maturity level and leadership input must also be included in this evaluation procedure.

Scalable nature is another great factor, eventually making quite a difference between various potential contenders. It may not be so obvious at first. However, when you start developing more customer training, it can come up as an unpleasant surprise to get limitations inside a customer education platform. When choosing a customer education platform, you can also consider analytics and user experience.

On top of that, when considering options, don’t just look at the company’s website. Ask around. Customer feedback can play a great role in choosing a platform for your digital customer education programs. Take a look at the review platforms where other users can offer helpful insights in deciding which option works best for you based on your business needs.

Top 5 Customer Education Software Solutions

Customer education is vital in today’s business world and many software solutions can help. We’ve done our research and defined the top 5 customer education solutions. Our best choices for your customer education platform include FuseBase (formerly Nimbus), Userpilot, TalentLMS, LearnWorlds and Skilljar. Each tool offers its own set of features designed to meet various industries’ requirements. Get a glimpse at all of them below.

FuseBase (formerly Nimbus)

FuseBase (formerly Nimbus) is a client collaboration tool. When describing FuseBase (formerly Nimbus), users often compare it to a Michelin restaurant with a fully equipped kitchen (team back office) and a dining area (client portals).

Customer-facing businesses can use FuseBase (formerly Nimbus) functionality to establish their customer education platform with collaborative learning. Teams can prepare educational materials in the back office while presenting them to customers via client portals. FuseBase (formerly Nimbus) can serve both as a Learning Management System and a Knowledge Management System.

Key features

Client Portals. Intuitive and user-friendly, client portals can help in building effective customer training. They are no-code solutions, so you can easily add all your training materials to the portal without the tech team involved. Meanwhile, client portals can serve as a platform with easy learning and result tracking for customers. On top of that, client portals have built-in chats, so your internal team can help customers and answer all their questions.

Intergrations.

 FuseBase (formerly Nimbus) supports more than 2000 different integrations including Google Analytics and other popular tools. Add your online course from YouTube, gather helpful articles and other sources to make an all-in-one customer training library.

Super Docs. Lego-like super documents in FuseBase (formerly Nimbus) can help you develop your digital education programs for personalized learning. Create courses and hone them with your team in FuseBase (formerly Nimbus) super docs. You can write text, upload files, record and add educational videos and give feedback on your educational materials.

AI-powers. Get AI backup while creating materials. FuseBase AI assistant can help you generate educational ideas, get quick summaries on existing ones, give answers to clients’ questions better than customer support can do and more.

Feedback Forms. Create custom feedback forms in a client portal to consistently improve customer experience and retain customers. Conduct surveys before, during and after the education process.

Pricing:

Free plan is available

Standard – $9/user/month

Contact sales for pricing

Capterra rating: 4.6 (158 reviews)

Userpilot

Userpilot is a product growth platform that encompasses all features of the Digital Adoption Platform. It assists non-technical product managers with creating self-help support content and launching and analyzing it through their app. This is a huge benefit when building relationships between companies and customers. Companies can use Userpilot as their customer training platform with user segmentation.

Key features

• Self-Serve Resource Center. Create continuous support for your clients and customize it per your needs. You can add video, images, text, webinars and so on to educate people on how to use your product.
• Interactive Product Walkthroughs. Guide every step of your customer to make a learning curve easier.
• Integrations. Design better customer experiences by integrating Google Analytics, Segment, Heap and Intercom.

Pricing:

Starter – from $249/user/month

Growth – from $499/user/month

Enterprise – Contact sales for pricing

Capterra rating: 4.6 (57 reviews)

TalentLMS

TalenLMS is a cloud-based learning platform for creating and sharing online courses. It goes beyond the typical Learning Management System by providing courses along with social learning communities. The platform is AI-powered and can generate personalized training materials. Another benefit of TalentLMS is mobile learning.

Key features

• Intuitive interface. Start creating or passing a training program with this easy-to-use platform from day one.
• Ready-made courses. Learn all about soft skills needed for successful work and include them in your personalized learning experiences.
• White-labeling. Increase customer retention and build trust with your customers by removing any mention of third-party tools from your training materials.

Pricing:

Starter – $69/month

Basic – from $149/month

Plus – from $279/month

Premium – $459/month

Enterprise – Contact sales for pricing

Capterra rating: 4.7 (508 reviews)

LearnWorlds

LearnWorlds is an online course platform for creating, selling and promoting online courses. It provides user-friendly platforming featuring built-in reporting options plus plenty more such AI-backed recommendations both internally and externally. All these essential features guarantee a smooth user experience amongst all stakeholders involved.

Key features

• Report Center. Analyze key metrics and performance of your educational content and look for ways to improve it.
• White labeling. Create your learning academy and deliver training under your name and brand.
• Integrations. Keep your existing tech stack and add to this training software via API or Webhooks.

Pricing:

Starter – $24/month

Pro Trainer – $79/month

Learning Center – $249/month

High Volume & Corporate – Contact sales for pricing

Capterra rating: 4.7 (282 reviews)

Skilljar

Skilljar is a LMS for customer and partner training. It is designed to enable external training for successful engagement. Skilljar can be easily integrated with the essential tools so that they can onboard more efficiently, build connections and maintain customer loyalty. This platform has become invaluable in ensuring consistent, high-quality standards across all departments involved in client interaction. Skilljar also supports mobile learning and has a built-in shopping cart, one of its eCommerce features.

Key features

• Course Creation. Create helpful resources by adding video content and reusing PPTs, PDFs inside the Skilljar training platform.
• Certification. Create certificates for customers after their successful online learning.
• Advanced User Roles. Manage who sees what inside the platform and control your customer engagement.

Pricing:

Skilljar has custom pricing. Contact sales to find out more information.

Capterra rating: 4.6 (192 reviews)

Measuring the Success of Your Customer Education Program

After choosing your best customer training platform, it’s time to consider how you can measure the success of the customer education program created in it. This can involve tracking important KPIs such as course completion rates, user engagement and customer satisfaction. Tracking these can give you insight into potential areas for improvement in your educational offering and help you make decisions informed by data.

For example, if completion rates are low, updating or simplifying content could be beneficial to increase audience participation and involvement. Creating a more intuitive platform will enable teams to support customers better and users to engage with the material better and stay engaged throughout their learning experience.

Obtaining customer feedback on this process allows for continuous adjustment of educational materials while meeting client needs and providing service effectively, thus helping retain them along their journey.

Summary

In the article, we’ve covered training software for customers, types of education management systems and platforms and why businesses like to follow educational industry trends so much. The icing on the cake is our suggestion for success measurement in customer education platforms.

At the end of the day, customer training software is a vital education component for small, medium and enterprise companies that aim to boost their customer experience and retention. It allows businesses to conduct compliance training and decrease costs on customer success teams.

Now it’s your turn to choose among the best customer education platforms. Familiarize yourself with different kinds of customer education technology solutions presented above, analyze essential attributes and evaluate platforms depending on major criteria.

Remember that creating engaging yet effective educational content, integrating it into existing tech stacks and monitoring data metrics to track progress are key factors in the successful implementation of such programs. Invest wisely to power users with the best learning experience and get skyrocketing results.

Disclaimer

Parties other than FuseBase (formerly Nimbus) may provide products, services, recommendations, or views on FuseBase (formerly Nimbus) site (“Third Party Materials”). FuseBase (formerly Nimbus) is not responsible for examining or evaluating such Third Party Materials, and does not provide any warranties relating to the Third Party Materials. Links to such Third Party Materials are for your convenience and do not constitute an endorsement of such Third Party Materials.